From: NetMedia, Inc.

Contact: Gail D. Holman

Phone:  520-544-4567 Ext 121

Fax: 520-544-0800

Email: gholman@netmedia.com

 

September 25, 2000

“FOR IMMEDIATE RELEASE”

 

SitePlayer™ - The World’s Smallest Ethernet Web Server
Less than $20 in OEM Quantities

 

 

Tucson, Arizona, September 25, 2000 -- NetMedia, Inc. announces SitePlayer™, the World’s smallest Ethernet web server.  The first product in a family of embedded web servers designed to enable any microprocessor-based device to become web enabled easily and inexpensively.  In approximately one square inch, SitePlayer includes a web server, 10baseT Ethernet controller, flash web page memory, graphical object processor, and a serial device interface.

SitePlayer is a plug in module and can also be used as a web enabled option, product upgrade, or to retrofit older products.  Example applications include audio equipment, appliances, thermostats, home automation, industrial control, process control, test equipment, medical equipment, automobiles, machine control, remote monitoring, and cellular phones.


SitePlayer is a web server coprocessor that handles web protocols and Ethernet packets independently of the device processor.  Web traffic does not effect the device processor, which also adds a measure of security.  Communications between SitePlayer and the device is accomplished through objects sent through a standard two wire serial port.  No TCP/IP or network code is required.

SitePlayer can also be used in some applications in a “stand alone” mode where simple I/O can be performed.  SitePlayer has 8 configurable I/O pins which can also be used as four 8 bit PWMs or DACs, frequency generators, or event counters.  These functions are available to a device processor also.

SitePlayer contains a powerful object system called SiteObjects™ which allow graphical images, text, music, links, radio buttons or checkboxes to change based on live data from the device processor without the need for CGI scripts or Java programming.  A web page can contain a graphical knob rotated to a position, a switch can be toggled up or down, or a link can change based on a variable in the device processor.

Standard web authoring tools are used to make the pages for SitePlayer.  Web pages are downloaded to SitePlayer’s flash memory over the Internet.  SitePlayer firmware updates are also downloadable keeping SitePlayer current.  A library of graphical knobs, switches, LEDs and other user interface tools are provided for web page development.

“NetMedia created SitePlayer to bring the Internet into places it could never go before due to cost or size restrictions.  For the first time, it is now affordable to provide any microprocessor-based device with a worldwide user interface.  SitePlayer can eliminate expensive physical interfaces such as LCDs, knobs and switches, thus paying for itself”, says Jack Schoof, President of NetMedia, Inc.  Mr. Schoof added, “SitePlayer is easy to install and browse for the end user, and program for the developer.  No special networking hardware or protocols are required to use SitePlayer, just standard Ethernet, hubs, routers, and browsers.  Ethernet is now found everywhere from industrial plants, to offices, and homes with ISDN, DSL, wireless, and Cable modems.  Even if a product does not need world wide access, SitePlayer allows control of devices over private Ethernet networks, such as home or industrial control applications”.

Pricing for the SitePlayer developer kit is $99.95.  The kit includes a host board with LEDs and switches, temperature sensor, and a SitePlayer module.  A DB9 serial connector and cable is provided to connect a device processor, or for a PC to simulate a device processor.  Demonstration examples include a web enabled thermostat, and audio receiver.  Example source code, web pages, and documentation are provided on a CDROM.  SitePlayer modules are $39.95 each in 10 pieces, $29.95 each in 100 pieces and $19.95 each in 100,000 pieces, with software licensing fees included.  For high volume or surface mount applications, SitePlayer chip sets are available.

NetMedia, Inc. was founded in 1993 by Jack Schoof, also founder of Artisoft (NASDAQ: ASFT), and the author of LANtastic the most popular peer to peer network operating system with over 10,000,000 copies sold.  NetMedia, Inc. engineers, manufactures and markets innovative electronics and computer products including video, security, access control, home automation, embedded control systems and embedded web servers.  More information on SitePlayer is available by contacting NetMedia, Inc. at 10940 N. Stallard Place, Tucson, Arizona, 85737, 520-544-4567, Fax at 520-544-0800, e-mail at sales@siteplayer.com or by visiting the SitePlayer website at www.siteplayer.com.